Mastercard and Rabobank join to bring financial inclusion tools to 1 million farmers
Mastercard and Rabobank announced a strategic partnership to give one million farmers in emerging markets access to a digital platform that makes it easier for them to sell their produce for a fair price. The platform builds on the current Mastercard Farmer Network and will be enriched by Rabobank’s expertise and reach in the food and agricultural sectors across Europe, Africa and Asia.
Under the partnership, Mastercard and Rabobank will extend the reach and impact of the Mastercard Farmer Network across Uganda, Tanzania, Kenya, Ghana, Egypt and India.
Since its launch in 2015, the Mastercard Farmer Network has reached more than 250,000 farmers in Uganda, Tanzania and India. Through the platform, small-scale farmers connect with potential buyers, access mobile payment tools, and build a digital transaction record that can be used to access formal credit from a financial institution.