A new survey shows large numbers of GenZers and Millennials are investing and saving their hard-earned cash for travel
A new survey from Ally Invest shows that when it comes to investing and saving, GenZers (47%) and Millennials (42%) are packing the piggy bank for a trip down the jetway.
Across all generations in the independent survey, travel turned out to be the second most commonly identified motivating factor for saving and investing at 38%, just behind the broader goal of achieving financial freedom at 47%. That means for many, snapping an instagrammable moment might outrank investing for the care of a spouse/partner (32%), healthcare costs (30%), their children’s future (30%), early retirement (28%), children’s education (21%), taking care of their pets (14%), and ability to open their own business (11%).
Nearly three-fourths of Americans surveyed say investing is one of the most important things that they do.
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