The feature causes no additional friction in the payment process
Adyen has announced the launch of Planet, the company’s latest addition to its Impact product suite.
The tool allows Adyen’s merchants to offer their shoppers to offset the carbon footprint of their purchases at the end of the checkout process.
This optional feature, which can be implemented at no additional cost to the merchant, directly supports climate action projects (e.g. reforestation or renewable energy).
In order to ensure the data quality of emissions per purchase calculated, Adyen partnered with South Pole to build its own greenhouse gas emissions calculator.
We’ve reported that Deutsche Bank launched app tracking customers’ carbon footprint.