Visa and MasterCard dominate EMVCo
According to the NRF study, the US credit card industry has failed to establish proper security standards, claiming that a neutral third party should be put in charge.
According to the in-depth study of EMVCo by SPP, a systemic pattern of decision-making by EMVCo has put in place standards with diminished security that have led to increased fraud risk. The report states that, as long as EMVCo is run by the major card companies, the organization is inappropriate to develop standards with such widespread impact on the US payments system.
The report also says that Visa and MasterCard dominate EMVCo and assure that it sets standards able to compete with the opponents.
Along with that, it is believed EMVCo adopted expensive and difficult-to-implement technology such as near-field communication to prevent competitors from entering the mobile payments market. It also adopted an anticompetitive tokenization standard that discriminates against debit networks and non-card forms of payment.
Moreover, the organization has presented the Secure Remote Commerce standard, which intends to become a new integrated checkout platform for online payments. It could complicate the route of the transaction through competitors’ debit networks, creating higher dependence on the card companies and increasing merchants’ payment processing costs.