Fintech & Ecommerce

Klarna expands partnership with global digital commerce specialist

This expansion follows the success of the Astound and Klarna partnership in the UK launched in 2020

Klarna

Klarna expands partnership with global digital commerce specialist. Source: klarna.com

Klarna and Astound Commerce have announced their partnership. It allows Astound Commerce’s US clients to now offer flexible payment services and marketing tools under the Klarna for Business platform.

According to Klarna’s recent 2021 Reopening Report, 69% of shoppers say the pandemic changed their shopping habits, with 80% saying they now prefer to shop online, and 74% now looking for flexible payment options at checkout.

The Klarna for Business platform enables retailers to accommodate these new preferences by offering consumers a smarter way to shop and pay that fits their budgets and lifestyles.

Consumers today are mindful of budgets and are increasingly moving away from traditional forms of credit towards more transparent and innovative payment options. We look forward to continuing to work with Astound to bring significant value and flexibility to shoppers nationwide, while also accelerating the growth of our joint retail partners
David Sykes, Head of North America, Klarna

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