Over half of customers surveyed across the world consider reducing their carbon footprint as more important now than pre-pandemic
Mastercard has collaborated with Swedish fintech Doconomy to develop the Mastercard Carbon Calculator. This feature allows banks to adopt and customize for eco-conscious consumers who are looking for more ways to be informed about their spending.
Besides, it provides access to insights and data about carbon impact and enables people to easily contribute to preserving the environment.
The Carbon Calculator allows consumers to receive a snapshot of the carbon emissions generated by their purchases across spending categories.
The calculations are powered by the independently verified Åland Index and can be further enhanced with relatable and easy-to-understand equivalents (such as the number of trees required to absorb the same amount of CO2), and tips about living more sustainably.
Consumers also have the option to contribute to forest restoration projects of the Priceless Planet Coalition – whether by donating (using Mastercard Donate APIs) or using banks’ loyalty rewards programs.
We’ve reported that Deutsche Bank launched an app tracking customers’ carbon footprint.