New solution to accelerate in-store mobile payments adoption

Wirecard and SES-imagotag strengthen their cooperation 

New solution to accelerate in-store mobile payments adoption. Source: shutterstock.com

Digital financial technology company Wirecard and SES-imagotag, digital solutions provider for physical retail, are joining forces to accelerate the adoption of frictionless in-store mobile payment. As a result, both companies offer ‘a unique solution designed to enhance the in-store shopping experience’.

The two companies are developing a “pay to tag” solution connecting Wirecard’s mobile payment platform with all SES-imagotag cloud-connected IoT labels. Shoppers are expected to benefit from seamless in-store shopping, avoiding long checkout times, as well as e-coupons instant redemption and cash-back.

Through a simple scan of an electronic shelf label (ESL) with their smartphones (QR Code / NFC), shoppers will also have access to more information, customer reviews, rich content, and other marketing and loyalty programs, directly at the shelf. With Wirecard’s technology, they can then complete the purchase on their phones using their preferred payment method. This ESL-enabled in-store mobile payment solution is already live in several stores around the world.

Together, Wirecard and SES-imagotag, who have been partners since spring 2018, expect that over 500 million cloud-connected smart labels will be turned into mobile payment acceptance points.

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