European fashion retailer to boost growth in Western Europe

Zalando builds a fulfillment center in the Netherlands

European fashion retailer to boost growth in Western Europe. Source: unsplash.com

Zalando has announced it will build its first fulfillment center in the Netherlands, Ecommerce News reports. With the 140,000 square meters nearby Rotterdam, the fashion company wants to further boost its growth in Western Europe.

According to the German fashion giant, the new fulfillment center will be the most automated location within the company’s network of fulfillment centers. Eventually, the Dutch site should create 1,500 extra jobs.

Zalando will start building the first Dutch fulfillment center this summer and if everything goes according to plan, the first parcels will leave the building in the summer of 2021. These packages will go to customers in the Netherlands, Belgium, Luxembourg, Spain, and the United Kingdom.

And according to Kenneth Melchior, Director Northern Europe at Zalando, the Benelux markets play an important role in Zalando’s growth ambition.

Over the next five years, we want to more than double revenues in this region, thereby strengthening our position as a market leader. The opening of our fulfillment center in Bleiswijk is crucial in enabling this growth
Kenneth Melchior, Director Northern Europe at Zalando

If the building is ready, about 16 million items can be stored there. And consumers from the Netherlands, Belgium, and Luxembourg should be able to benefit from this fulfillment center, as Zalando wants to reduce delivery lead times in these markets and also introduce services like next-day and same-day delivery.

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