Lidl offers same-day delivery in Italy
Supermercato24, a same-day delivery service for online grocery, has announced a partnership with Lidl in Italy, Ecommerce News reports. Together, the two companies will allow Italian Lidl customers to order groceries from home and have them delivered at their doorstep on the same day, even within one hour.
Italy is now one of the first markets where Lidl goes for the marketplace approach. The online platform lets customers choose their preferred store nearby and pick groceries from a catalog of over 4000 products. The ordered items will then be delivered by someone from Supermercato24 at the customer’s home.
The partnership is currently only active in the provinces of Milan, Rome, and Verona, but will soon expand to other cities. The partnership was initially active with eleven Lidl supermarkets in Milan and ten in Rome and is now expanded with five points of sale in Verona. At the end of the month, the collaboration should also be operative in the cities of Bologna, Mantua, Forlì, Cesena, Modena, Pesaro Urbino, Ravenna, and Rimini.