Over 40,000 US consumers would buy gifts online, even if they weren’t delivered by Christmas
According to Klarna, 79% of US shoppers left their holiday shopping at the last minute and plan to finish shopping for relatives within 2 weeks of Christmas.
Of these eleventh-hour shoppers, 35% postpone their last holiday shopping for Christmas week. Women (80%) and men (78%) are almost equally likely to shop at the last minute of this holiday season.
Also,64% of men and 53% of women will buy gifts online at the last minute, even if they are not delivered by Christmas. Likewise, apparel and accessories (78%) are the most popular last-minute shopping gifts, followed by electronics (45%), gift cards (44%), and household goods (33%).
Compared with 45% of Gen Z and 43% of Millennials, only 26% of Silent Gen shoppers and 34% of Baby Boomers said they are buying small and independent brands.
Meanwhile, 3,000 respondents answered about the strangest gift they have ever got. The most frequent response was socks.
We’ve reported that Walmart announced that shoppers can return items purchased online, shipped, and sold through Walmart.com from their homes.