Majority of companies failed to fully implement e-commerce strategy

Businesses must urgently solve their e-commerce supply chain challenges to unlock the full value of this powerful channel

Majority of companies failed to fully implement e-commerce strategy. Source: shutterstock.com

New DHL report reveals the majority of companies have failed to fully implement an e-commerce strategy despite recognizing its importance. The new insights are from a global survey of nearly 900 decision-makers responsible for logistics or supply chain management and e-commerce.

They reveal that 70% of B2C companies and 60% of B2B companies are still working towards the full implementation of their strategy, even though 70% of respondents rate e-commerce as ‘Very Important’ or ‘Extremely Important’ to their business in terms of volume and revenue.

The evolving demands of e-commerce mean that in the next 3-5 years over 50% of businesses will be making some type of change to their distribution strategy. To deal with this pressure many companies are opting to partner with a third-party logistics companies (3PLs) to augment their in-house resources and capabilities, enabling them to quickly and effectively scale to capitalize on e-commerce opportunities.

Many companies opt to partner with a 3PL(s) to help them respond to this changing environment while ensuring they have the expertise and flexibility to meet changing customer expectations.

SEE ALSO: How to choose the best payment solution for your online store

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