Finance & Economics

Unicorn delivery service starts international expansion

Unicorn delivery service improves payment acceptance as it takes on the Latin American market

Unicorn delivery service starts international expansion. Source: shutterstock.com

Rappi, a Colombian startup delivery service, has selected Worldpay as the primary payments provider of its international expansion. Growing at a rate of 30% every month, Rappi is one of the fastest growing startups in Latin America and its ambition is to become the “everything store” of the region.

Since its foundation in 2015, Rappi has become Colombia’s first ‘unicorn’ startup, delivering food, apparel, and electronics to consumers across seven Latin American countries. Rappi selected Worldpay as it can help it rapidly expand into new markets.

Worldpay has already helped Rappi expand into Brazil, Chile, and Mexico, in addition to enhancing payments capabilities in its native Colombia.

The app market is extremely competitive – if you turn a customer away over a poor experience, including a declined payment, it’s unlikely they will shop with you again. Our mission is to make life easier for consumers, and that ethos applies to our customer experience too. Worldpay has helped us to deliver the best online shopping experience for our customers across Latin America. With a more complete view of our payment data and the ability to quickly act on this information, we’ll be in the best position to continue our growth in new markets
Juan Pablo Ortega, co-founder of Rappi

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