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Klarna launches global customer authentication platform

The platform allows multinational businesses to provide a simple, secure and personalized customer authentication experience

Klarna launches global customer authentication platform. Source: shutterstock.com

Klarna, a leading global payments provider, announced the launch of its global authentication platform — an aggregator with multiple global and local authentication solutions. The platform allows multinational businesses, including merchants and other banks, to provide a simple, secure and personalized customer authentication experience irrespective of market, through a one-time integration.

This inhouse-developed customer authentication platform is now made available for other businesses. These businesses will get instant access to a wide range of global and local authentication methods to choose from, including SMS and email one-time-passwords, local alternatives like Swedish BankID, and Klarna’s self-developed global identity solutions such as bank login.

The platform allows businesses to choose authentication methods best suited for their customers. It will also keep their customers’ data safe, while remaining regulatory compliant, without adding unnecessary friction to the user experience. Once the authentication platform has been embedded on the site it will always be kept up-to-date as new authentication methods are automatically added without any extra work from the site owners’ developers.

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