Microsoft unveils details of London flagship store
This first physical retail store for Microsoft in the UK will open to the general public on July 11, joining other Microsoft Store locations all over the world, including flagships in New York and Sydney and stores across the US, Canada, and Puerto Rico.
The flagship Microsoft Store in London will be located on Oxford Circus and covers 21,932 square feet over three floors. It will feature an Answer Desk, offering a dedicated area for customers to get tech support, trainings, repairs and advice from trusted advisors on Microsoft products and services. A community theater, a space for tech, coding and STEM learning, will reportedly run free, year-round workshops and programs for customers.
Those who work, live, shop in or visit the UK will also be able to test and experience the latest technology, products and services from Microsoft and its partners. Interactive zones, surrounded by immersive video walls running throughout the store will make this the best place to get hands-on with Surface, Windows, Office, Xbox and PC gaming, HoloLens mixed-reality and more.
The site also adds to the growing list of innovative facilities Microsoft runs in the region, including three gaming studios, the start-up hub Reactor London and the global center of excellence for the development of artificial intelligence and other computing disciplines in the Microsoft Research Lab in Cambridge.