Amazon Go will reportedly roll out in Europe

Amazon will launch its checkout-free stores in the UK

Amazon Go

Amazon Go will reportedly roll out in Europe. Source:

As Ecommerce News reported today, Amazon Go will roll out in the United Kingdom. The company hasn’t officially announced this, but there are several reports Amazon is looking for locations across the country to roll out the innovative grocery stores.

According to The Sunday Times, Amazon wants to acquire a “significant number” of small retail sites (between 371 and 464 square meters), so it can decorate them as Amazon Go stores. These stores enable customers to check in using their Amazon app when they enter the store, let them pick the items they want and when they leave the site again, their Amazon account will be charged automatically.

Last month, reports came in that Amazon is considering opening 3,000 Amazon Go stores in the US by 2021. This would not only mark a significant expansion of Amazon’s brick-and-mortar footprint, but it could also pose a real serious challenge to convenience chains and large format grocers.

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