Banking via Facebook messaging fails to take off, due to the lack of popularity within the UK
Facebook payments feature fails to take off. Source: shutterstock.com
Facebook recently pulled the ability for users to pay their friends via Messenger, due to its lack of popularity among users in France and UK which led to its demise, according to GlobalData. The feature allowed users to set up a payment account enabling them to both send and receive money via the app.
GlobalData’s survey found that users who actively use online banking, at least once a month, state that it is their preferred channel to complete different banking tasks – including checking their balance, paying bills, and depositing cheques.
Mobile banking users also show loyalty in terms of their preferred channel; with mobile banking favored for conducting activities such as checking their balance, viewing transactions and statements, and transferring money to other people.
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