Reddit rolls out a new artificial intelligence feature designed to help people quickly find answers to their questions based on user posts.
The mentioned company announced the specified functional solution powered by machine intelligence last Monday, December 9th.
The new feature is called Reddit Answers. As part of the initial testing, a small group of US users will have access to this offer. Then the company will roll out Reddit Answers more broadly.
The new feature is activated via a special virtual button on the firm’s website. Users will then find themselves on an Internet page where they can ask questions, applying artificial intelligence. Similar functional solutions are offered by ChatGPT, Perplexity, and other generative AI services.
It is worth noting that the tool launched by Reddit provides that artificial intelligence generates answers to questions by taking information from posts published on the virtual platform of this company, and not from the around Internet. This peculiarity is the fundamental difference between Reddit Answers and other AI chats and search tools.
The company has been testing the new feature for six months. It is worth noting that the launch of Reddit Answers is part of the implementation of the brand’s plan to improve the way people search on a virtual platform. This was told by the company’s vice president of product Serkan Piantino during a conversation with media representatives. According to him, Reddit Answers is more about building a bridge to the content than it is about being a replacement for it. He stated that the company wants people to use this feature to access more content published on the company’s virtual platform, and not just read summaries generated by artificial intelligence.
Reddit chief executive officer Steve Huffman told analysts in October that search represents a focused investment for the firm in 2025 because of its utility and how it helps new users find their home on the brand’s digital platform.
According to Serkan Piantino, Reddit Answers was developed based on an existing search architecture of the company and artificial intelligence models from OpenAI and Google Cloud.
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