Fintech & Ecommerce

Klarna brings a new solution to US retailers

Physical and mobile stores’  payments projected to reach $223 billion by 2023


Klarna brings a new feature to US retailers. Source:

Klarna announced the launch of in-store payments for US consumers. It is now partnering with top US retail brands such as Good American and Planet Blue, offering customers a seamless, personalized and engaging shopping experience, whenever and wherever they shop.

Klarna has expanded its services into physical stores across the globe due to the needs of multichannel retailers. It aims to offer a simple, smart and flexible way for customers to pay using their smartphone when shopping in-store at partner brands.

Klarna, together with the biggest brands in retail, is integrating digital capabilities into physical stores to create an easy, inspiring and convenient shopping experience for customers. Shoppers want to be able to move freely between channels and choose whether to shop in-store or online, but still have the same control over their buying experience and the same flexible payment options, including the option to purchase via their smartphone
Sebastian Siemiu0105tkowski, Klarna CEO 

Earlier, Klarna has partnered with H&M, offering members of their loyalty program the possibility to shop now and pay later both online and in stores using the H&M app.



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