The fashion retailer has re-entered European e-commerce scene
Popular apparel brand relaunches online stores in Europe. Source: unsplash.com
According to Ecommerce News, Forever 21 has launched new online stores in Europe after it filed for bankruptcy in 2019.
This expansion follows the success in Asia-Pacific and Latin America earlier this year. The company says that the online relaunch is part of the company’s new e-commerce centric global expansion strategy.
Forever 21 aims to grow globally through online cross-border e-commerce. It highlights that international shipping to popular markets happens from its US fulfillment hub.
We’ve reported that Klarna has announced its partnership with Timberland. This collaboration provides the brand’s US-based e-commerce customers with a flexible buy now, pay later option.
SEE ALSO:
