The tech giant Apple opened its online store in Vietnam, offering up to 24 months of financing with a local fintech MoMo
Apple continues its push into emerging markets by opening an online store in Vietnam. Local customers have an opportunity to access the tech giant’s products and services with a flexible instalment plan provided by the Vietnam-based fintech company MoMo.
Customers throughout the country can now shop directly with Apple, while being also able to split their purchase into 6 to 24 monthly instalments with a 20% downpayment and low monthly interest rates.
Besides purchases, the new store provides additional retail services in Vietnam, which include Apple Trade In (the program enabling customers to exchange their old device and receive credit toward a new one), safe data transfers, student discounts, and AppleCare+ which provides clients with two years of priority support and service, priority access to experts, and protection for their devices.
MoMo is Vietnam’s fintech unicorn which provides super-app and payment services. In 2019, the company was the first e-wallet in the Vietnamese market to become a payment method for App Store.
Apple has recently focused on emerging markets. The company has launched Apple Pay in Honduras and Panama, Guatemala and El Salvador.
The efforts have proved to be fruitful. In the company’s latest earnings call, Apple’s CEO Tim Cook reported record-breaking sales in emerging economies like Indonesia, Malaysia, Brazil, and the Philippines.