Zalando expands its pre-owned business across new European markets

The company accepts like-new items without signs of use from over 3,000 common brands

Zalando pre-owned

Zalando expands its pre-owned business across new European markets. Source:

From April 22, customers in Austria, the Czech Republic, Denmark, Finland, Ireland, Italy, and Sweden will be able to trade in their pre-owned garments directly on Zalando.

How does it work?

Customers can just upload a picture of each item and add category and brand. If the item was bought on Zalando, it appears automatically in the owned items section of their account, with all info already included.

Customers then see the amount of credit they can receive for their trade-in. They can choose to either receive the respective amount as a Zalando gift card or have it donated by Zalando to support the causes of one of our its donation partners, the Red Cross or WeForest.

After that, customers receive a free shipping label and can send the item(s) to Zalando for a quality check. Customers can send up to 20 items at a time in one parcel.

The Pre-owned category in Zalando’s Fashion Store gives customers access to a curated selection of quality checked items, presented with professional photographs and product details. For example, they will find the width and length details of an item under “size and fit” on the product detail page.

What is more important, items can be returned for up to 100 days.

PaySpace Magazine anticipates that growing consumer demand for pre-owned clothes is expected to shape the future of apparel industry. More and more people 18-30 are expressing interested in buying second-hand clothes since it’s sustainable and cheap. Especially during the COVID-19 fallout, consumers are turning to more affordable alternatives while doing shopping. As a result, they have opportunity to not only find high-quality apparel, but also help the planet.

We’ve reported that nearly 3/4 of eBay sellers started embracing recommerce.


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