Finance & Economics

eBay teamed up with US heavy equipment marketplace

This partnership will combine the proven platform and global reach of eBay with the experience of bidadoo


eBay teamed up with US heavy equipment marketplace. Source:

eBay has announced a strategic partnership and investment in bidadoo, an online remarketing and auction company of equipment, trucks and capital assets.

As one of the largest marketplaces for Heavy Equipment, eBay offers buyers a wide selection of equipment, trucks, parts and attachments for industries from construction to transportation to agriculture.

In the US, the used Heavy Equipment market is estimated to be between $50 billion and $60 billion. This highly fragmented industry has seen adoption of online equipment marketplaces accelerate through the pandemic. This trend further enhances eBay’s ecosystem of cross-category commerce, which sees high-value buyers on the marketplace purchase in more than one category.

Of note, 25% of equipment buyers on eBay also purchase parts and attachments for their machines. Through this partnership, eBay and bidadoo will meet customers’ needs by leveraging technology, data and expertise to deliver industry-leading, end-to-end solutions and value.

Through bidadoo, eBay buyers have access to the used construction equipment from leading manufacturers, governments, rental companies, contractors and financial institutions, all supported by eBay’s Business Equipment Protection Program.

Additionally, bidadoo provides eBay buyers an added layer of confidence with the transaction — every bidadoo equipment listing includes a detailed condition report, photos and video demonstration, and is sold with the bidadoo 100% Guarantee, allowing for a full refund if a listing was not accurately represented.

We are on a path to making eBay the best destination for customers across a wide range of categories. We need deep expertise and a broad mix of inventory across our top categories — whether sourcing 45-ton excavators or a pair of Jordan 4s. bidadoo has been a leader in delivering solutions for Heavy Equipment buyers for nearly two decades, and will be a critical partner in eBay’s journey to expand our experiences in this vertical
Jordan Sweetnam, SVP North America at eBay

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