The poll includes opinions of over 400 companies and 1 thousand consumers from Spain last month
According to Ecommerce News, 30% of Spanish customers now prefer to ‘buy now, pay later’ solution.
Paying in installments is especially popular for electronics and travel. Overall, credit card, debit card and PayPal are the biggest payment methods in Spain.
Purchase on account is used most often for household appliances (24%), electronics (19%) and travel (15%).
Spain seems to follow in Germany’s footsteps, where purchase on account has been the most used payment method. BNPL is growing more popular in Europe as a whole. The industry is expected to grow an annual 30 percent in the next few years, according to a recent market report.
Along with that, credit card and debit card are the most used payment options in Spain, the research found. Over 80% checked out with a card, while 65% paid in cash.
In addition to these traditional methods, digital payments are gaining ground. The biggest being PayPal with over 60% of payments. Surprisingly, only 5 percent of Spanish shoppers buy via social media. To compare, in the Netherlands 3 times as many customers shop on social platforms.
The most popular methods are also considered the most secure by Spanish customers. PayPal feels safest (63%), closely followed by credit card (62%). Cash payment takes third place, with around 50% of shoppers feeling safe using it.